Go to part 1 here
Part 2 contains (1) Web 2.0: Harnessing the Potential for Business, (2) Honing Business Skills and (3) Pecha Kucha… And that’s why I love market research
Day 1 Session 3: Web 2.0: Harnessing the Potential for Business
This session kicked things off after lunch. It was chaired by Richard Young, who was the most enthusiastic and involved of all the chairs I saw over the two days. While this could have become overbearing, he generally let the speakers talk for themselves.
Dan O’Donoghue from Publicis gave this session’s keynote. Continue reading
Filed under: events, research | Tagged: dan o'donoghue, gregg fraley, harris interactive, illuminas, in-game advertising, malcom gladwell, Market research, Market Research Society, MRS, pecha kucha, publicis, research 2008, research conference, richard young, the great debate, tipping point, TNS, tremor panels, truth consulting, virtual surveys | 8 Comments »