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    This is the personal blog of Simon Kendrick and covers my interests in media, technology and popular culture. All opinions expressed are my own and may not be representative of past or present employers
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Recommended Reading – 7th September 2010

As mentioned in my previous post, my link updates have returned after a six week gap. Inevitably, there is a backlog of great stuff I’d like to share. Putting them all in a single post would be unwieldy and, to an extent, commoditise the links. As such, I have split them over three posts.

The first set of links I would recommend you check out

  • I really liked this article from Robert Bain in Research Magazine, showing his experiences of being a “fake” respondent in a series of online surveys. Sadly, the quality control at the panel management end is pretty weak – there needs to be greater measures to ensure the respondent experience is, at minimum, not dismal
  • Richard Huntingdon has a really interesting post on the marketing around nostalgia brands
  • Tim Ferriss gives a pragmatic, balanced view on Seth Godin’s decision to no longer publish books in the traditional sense, and how unique his situation is
  • I’m not planning on dropping the subject any time soon, so I suggest you check out this introduction to sabermetrics, and some of the interesting things it can produce

sk

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