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    This is the personal blog of Simon Kendrick and covers my interests in media, technology and popular culture. All opinions expressed are my own and may not be representative of past or present employers
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Recommended Reading – 26th February 2010

I’ll try to make this type of post a weekly occurrence. My previous link updates were quite unwieldy, so I’ll try to limit these recommend reading posts to around five items.

Ten movie recuts – because it shows how perspective is dynamic and how, through editing or otherwise, we don’t necessarily see the full picture

A couple of posts on Google caught my eye – this book review looking at Google’s business practices (One thing they don’t do is ask for permission) and this Wired piece on their famous algorithm, and how it gives them their competitive advantage

87 cool things is a presentation that Google made last year, showing innovative ways that people have used their video and maps services – both entertaining and useful.

I admit to being pleasantly surprised, but the OK Cupid blog is very informative, and has some great posts on analysing the information it receives from its users. This particular post looks at profile picture myths to see what type of picture is more likely to prompt a response from another user. On a data note, this website is packed full of really useful MS Excel tips

Similar to a post I linked to last week, this post on job interview questions to ask planners is applicable beyond the advertising industry – the questions are penetrative and potentially very illuminating.


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