Walking home last night, I noticed that Snow Rock had a Glastonbury “five day weather forecast” posted on a board outside.
It won’t matter to most customers; but it will mean something to some.
It shows that Snow Rock listen to their customers, and that they care.
This should be the default thinking for everyone, in all walks. Pitching ideas, report writing, gift choosing.
What are the little things that show you listen?
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Photo credit: http://www.flickr.com/photos/auntiep/
Filed under: Marketing | Tagged: glastonbury, listening | Leave a comment »