As mentioned in my previous post, I had quite a successful experience at the Media Research Group conference in Malta. My presentation on Brandheld: Unlocking the potential value* of the mobile internet, which won the IPA/Simon Broadbent award for Best Paper can now be viewed and downloaded on Slideshare. I’ve even included an amended version [...]
Filed under: mobile, research | Tagged: brandheld, ipa, malta, mobile internet, mobile marketing, mobile presentation, mobile research, mobile strategy, mrg, mrgmalta2010, simon broadbent, smartphones | Leave a Comment »
