I like the IAB. They’re nice people, and do good work. I’m even a member. But… Internet overtakes TV to become UK’s biggest ad sector ? No. As I pointed out this time last year, their reporting is a bit disingenuous (click through to see a nice chart – a product of my ability to [...]
Filed under: advertising, research | Tagged: Interactive Advertising Bureau, Internet marketing, online advertising, Television | 3 Comments »


