Links – 31st October 2008

Rather than a lop-sided list, here is a numbered (but unordered) overview of blogs, articles and tools I have enjoyed over the past few days: 1. Iqbal Mohammed asks a very interesting question: Could price become a skeuomorph? This segues in with an interesting point Matt Rhodes made regarding incentives – it changes the transaction [...]

Polls are taxing my patience

Polls are everywhere at the moment. They’ve been around for a long time, but for me they’ve jumped the shark/nuked the fridge. Use has been superseded by overuse. The US elections are an obvious, recent cause. I am amazed by the amount of polls taking place. Yesterday’s FiveThirtyEight poll update shows that there were 11 [...]

Links – 26th October 2008

A selected list of links below. The recent paucity of posts, along with this going out on a Sunday, should indicate that my recent schedule hasn’t been too forgiving. Blog-related Jeremiah Owyang on the 7 tenets of the connected analyst. There is a balance between utility, leadership and a commercial outlook NBC has begun releasing [...]

Crowdsourcing needs confines

Last week I went on a media planning course. Once the introductions, overviews and drinking socialising was done with, we got down to business with developing a media strategy for a new value range of products. In an afternoon. It was incredibly challenging (especially considering we were all researchers) but extremely rewarding. We eventually found [...]

Blog Action Day 2008: Interview with Stuart Fowkes of Oxfam

As previously mentioned, today is Blog Action Day 2008. The central issue to focus upon and to progress the conversation in this year is global poverty. I don’t know a great deal about global poverty, but I know someone that does. He has graciously agreed to be interviewed by me. As well as being a [...]

Links – 13th October 2008

I’m away for the second half of this week so I am running two 10-day link updates, rather than have a gap later this week (This is in no way related to me not having time to get this together last week) Blog-related Can marketing survive without the Grand Gesture? (Chroma Inc) A great overview [...]

Nielsen launch TV/Online convergence panel

Nielsen have announced the official launch of their convergence panel. The panel of 1,000 homes and 2,800 individuals in the United States (I presume this is a pilot sample size) will have both their TV viewing and online surfing measured. The TV viewing is captured using the official audience measurement system, with the online element [...]

IAB/PwC data shows continuing growth in online ad spend

The latest stats from the IAB / PwC Internet spend report show that the online advertising market is now projected to hit £3.2bn in 2008. In the first 6 months of the year, £1,682.5m was spent on online advertising. Like for like, this is up 21% year on year. This is continuing the phenomenal growth [...]

The five questions that need to be answered about online video

I’ve recently put together a presentation deck on the state of the online video market. It consists of both the primary research that we have been conducting here, and the secondary research I have been able to source through subscription services, press releases and generous folk who put their work online – such as Ofcom [...]

Links – 3rd October 2008

This blog has been quiet on content for the last month or so. I’ll try and change that in the coming week. Anyway, things I’ve read in the last week include Blog-related Jeff Jarvis argues that news sites should evolve into community-based collections, where articles are continually updated and evolving (as in Wikipedia). Doc Searls [...]