Posted on June 30, 2008 by Simon Kendrick
Club4Climate recently announced the launch of (according to their press release) Britain’s first eco-nightclub. It is located at Bar Surya in Kings Cross, with the press launch occurring next week on the 10th July.
Among their initiatives include the use of poly-carbon cups, charitable donations, low-voltage lighting and a recyclable water system. However, the most eye-catching element of [...]
Filed under: Marketing, music | Tagged: bar surya, club4climate, clubbing, eco-friendly, environment, london, music | 1 Comment »
Posted on June 29, 2008 by Simon Kendrick
Well, no. By definition. But despite occasional thoughts that I am suffering from sensory overload, I’m grateful for the sheer amount of information available to us – TMI or not. I believe it makes me a better researcher.
However I can fully understand the concern some have over the sheer volume of knowledge available to us. [...]
Filed under: internet, research | Tagged: information, report writing, research | Leave a Comment »
Posted on June 27, 2008 by Simon Kendrick
OUP kindly donated a couple of signed copies of their new title “Marketing” to a competition held by Research Talk.
I was fortunate enough to win a copy, which I have just received. It is a large, colourful introduction to marketing, split into bitesize sections and aimed at students and interested parties alike. I definitely fall [...]
Filed under: Marketing, books | Tagged: chris fill, kelly page, Marketing, oup, oxford university press, paul baines, research talk | Leave a Comment »
Posted on June 27, 2008 by Simon Kendrick
Selected links from my del.icio.us feed:
Blog-related
danah boyd’s research on social networking sites
Questions about target audiences for newspaper websites (Guardian) – a more coherent and focused article than I managed here, where I raised several questions about the measurements and content for newspaper websites
Collection of podcasts and videos on the future of journalism (Guardian) – an [...]
Filed under: links | Tagged: danah boyd, david armano, internet measurement, journalism, links, Marketing, newspapers | Leave a Comment »
Posted on June 26, 2008 by Simon Kendrick
Radiohead at Victoria Park: Tuesday 24th June (when I went)
15 Step, Bodysnatchers, All I Need, National Anthem, Pyramid Song, Nude, Weird Fishes/Arpeggi, The Gloaming, Dollars & Cents, Faust Arp, There There, Just, Climbing Up The Walls, Reckoner, Everything In Its Right Place, How To Disappear Completely, Jigsaw Falling Into Place
- – – – -
Videotape, Airbag, [...]
Filed under: music | Tagged: expectations, radiohead | 1 Comment »
Posted on June 25, 2008 by Simon Kendrick
Walking home last night, I noticed that Snow Rock had a Glastonbury “five day weather forecast” posted on a board outside.
It won’t matter to most customers; but it will mean something to some.
It shows that Snow Rock listen to their customers, and that they care.
This should be the default thinking for everyone, in all walks. Pitching [...]
Filed under: Marketing | Tagged: glastonbury, listening | Leave a Comment »
Posted on June 20, 2008 by Simon Kendrick
Blog related
How we read online (Slate)
100 personal branding tactics (Chris Brogan)
5 principles to design by (Bokardo)
Hierarchy of social marketing (Duct Tape Marketing)
Visualisation of the “blogopticon” (Vanity Fair)
Where are the original dot com entrepreneurs now? (The Standard)
How to fix the mess the Associated Press have created (Jeff Jarvis)
Lessig on the right to privacy
The rules of Internet celebrity [...]
Filed under: links | Tagged: links | Leave a Comment »
Posted on June 18, 2008 by Simon Kendrick
As the recent influx of links have shown, I have struggled to keep my blog updated in recent weeks. This post has been saved in my drafts for close to a month now. While it may no longer be current news, the principles underlining the issues are still, and will continue to be, pertinent.
So, please [...]
Filed under: internet, research | Tagged: abce, archives, audience measurement, comscore, internet measurement, internet research, online measurement, search engine optimisation | 1 Comment »
Posted on June 17, 2008 by Simon Kendrick
Today is D-Day for Firefox 3. It comes out of beta testing, and is officially released.
Mozilla have come up with a brilliant launch campaign for it. They have harnessed the affinity and advocacy of the product through an excellent word of mouth campaign.
Today is their attempt to get into the Guinness Book of Records for [...]
Filed under: Marketing, internet | Tagged: firefox 3, guinness book of records, word of mouth | Leave a Comment »
Posted on June 17, 2008 by Simon Kendrick
To round off my epic link update, here are the miscellaneous links that I find interesting. Perhaps you will too?
The UK has the lowest privacy ranking in the EU (Guardian)
Bikini clad women make men impatient (Physorg)
How the world has changed since 1993 (Wired)
Brutal New York – heart-wrenching photographic essay
42 fantastic business card designs (Re Encoded)
150 [...]
Filed under: links | Tagged: album artwork, charles babbage, health, links, new york, rotherhithe tunnel | Leave a Comment »